Army Air Forces Hitch Your Future to This Star

Army Air Forces Hitch Your Future to This Star

     

Fly Now: The National Air and Space Museum Poster Collection

Throughout their history, posters have been a significant means of mass communication, often with striking visual effect. Wendy Wick Reaves, the Smithsonian Portrait Gallery Curator of Prints and Drawings, comments that "sometimes a pictorial poster is a decorative masterpiece-something I can't walk by without a jolt of aesthetic pleasure. Another might strike me as extremely clever advertising … But collectively, these 'pictures of persuasion,' as we might call them, offer a wealth of art, history, design, and popular culture for us to understand. The poster is a familiar part of our world, and we intuitively understand its role as propaganda, promotion, announcement, or advertisement."

Reaves' observations are especially relevant for the impressive array of aviation posters in the National Air and Space Museum's 1300+ artifact collection. Quite possibly the largest publicly-held collection of its kind in the United States, the National Air and Space Museum's posters focus primarily on advertising for aviation-related products and activities. Among other areas, the collection includes 19th-century ballooning exhibition posters, early 20th-century airplane exhibition and meet posters, and twentieth-century airline advertisements.

The posters in the collection represent printing technologies that include original lithography, silkscreen, photolithography, and computer-generated imagery. The collection is significant both for its aesthetic value and because it is a unique representation of the cultural, commercial and military history of aviation. The collection represents an intense interest in flight, both public and private, during a significant period of its technological and social development.

Physical Description:
ARMY AIR FORCES Hitch Your Future To This Star." Blue-green, gray and white illustrated print recruiting for the U.S. Army Air Forces. On a blue-green background, a jet flies upward and three jets in formation fly in background, all leaving contrails. Full text: in light gray at top in a san-serif font, "ARMY AIR FORCES." Toward bottom in a serif font, "Hitch Your Future To This Star" overlaps an AAF logo with wings. At bottom right, "JOIN THE AAF NOW!" in a serif font.

Country of Origin
United States of America

Manufacturer
United States Government Printing Office

Date
circa 1946

Type
ART-Posters, Original Art Quality

Medium
Poster, Military Aviation
Dimensions
2-D - Unframed (H x W): 96.5 x 63.5cm (38 x 25 in.)

Fly Now: The National Air and Space Museum Poster Collection

Throughout their history, posters have been a significant means of mass communication, often with striking visual effect. Wendy Wick Reaves, the Smithsonian Portrait Gallery Curator of Prints and Drawings, comments that "sometimes a pictorial poster is a decorative masterpiece-something I can't walk by without a jolt of aesthetic pleasure. Another might strike me as extremely clever advertising … But collectively, these 'pictures of persuasion,' as we might call them, offer a wealth of art, history, design, and popular culture for us to understand. The poster is a familiar part of our world, and we intuitively understand its role as propaganda, promotion, announcement, or advertisement."

Reaves' observations are especially relevant for the impressive array of aviation posters in the National Air and Space Museum's 1300+ artifact collection. Quite possibly the largest publicly-held collection of its kind in the United States, the National Air and Space Museum's posters focus primarily on advertising for aviation-related products and activities. Among other areas, the collection includes 19th-century ballooning exhibition posters, early 20th-century airplane exhibition and meet posters, and twentieth-century airline advertisements.

The posters in the collection represent printing technologies that include original lithography, silkscreen, photolithography, and computer-generated imagery. The collection is significant both for its aesthetic value and because it is a unique representation of the cultural, commercial and military history of aviation. The collection represents an intense interest in flight, both public and private, during a significant period of its technological and social development.

Physical Description:
ARMY AIR FORCES Hitch Your Future To This Star." Blue-green, gray and white illustrated print recruiting for the U.S. Army Air Forces. On a blue-green background, a jet flies upward and three jets in formation fly in background, all leaving contrails. Full text: in light gray at top in a san-serif font, "ARMY AIR FORCES." Toward bottom in a serif font, "Hitch Your Future To This Star" overlaps an AAF logo with wings. At bottom right, "JOIN THE AAF NOW!" in a serif font.

Country of Origin
United States of America

Manufacturer
United States Government Printing Office

Date
circa 1946

Type
ART-Posters, Original Art Quality

Medium
Poster, Military Aviation
Dimensions
2-D - Unframed (H x W): 96.5 x 63.5cm (38 x 25 in.)

ID: A19960044000