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“They Can’t Keep Us Down,” Chicago Defender, 1921 editorial cartoon
Joe Louis, William J. Powell at the Bessie Coleman Aero Club, 1930s photo
Willa Brown, circa 1938 photo
Hubert Julian with billboard, “Colored Air Circus,” 1931 photo
Eleanor Roosevelt, C. Alfred Anderson, Tuskegee airplane ride, circa 1940 photo
  Overcoming Obstacles—
How People Cause Social Change



Introduction | Step 1 | Step 2 | Step 3

Step 1—Learn about The “Double V” Campaign

The Pittsburgh Courier, a leading newspaper in the African American community, developed the "Double V" campaign in 1942 to address readers’ concerns. Many blacks serving their country both at home and abroad were frustrated by the segregation they faced. In January 1942 the Courier published a letter to the editor from reader James Thompson in which he posed the question, Should I sacrifice my life to live half American? (Print and read James Thompson's letter to the Courier editor.) Mr. Thompson suggested that while African Americans should concentrate, with all Americans, on winning the war, they should not "lose sight of our fight for true democracy at home." He argued that if the Allies were using the "V for Victory" slogan to rally them to fight for victory over tyranny, then blacks should have the "Double V" for "democracy at home and abroad."

The Courier adopted the "Double V" and had a staff artist, Wilbert L. Holloway, design a logo that was used for rest of the war. All Negro press and civil rights organizations adopted the "Double V" concept and slogan, and many white politicians and organizations participated in the campaign as well. The promotional campaign included bumper stickers, beauty pageants, lapel pins, sweaters, and recordings. It gave African Americans a way to express their whole-hearted support for the war effort while reminding the rest of America that it must guarantee equal opportunity for all. Take a look at the 1942 photo in the Black Wings Collection. The "Double V" was one of the most extensive patriotic drives in the country during World War II.

Learn About "Double V" On The Web
Visit the PBS web site for "Double V" information; go to the section of this site on the history of the black press http://www.pbs.org/blackpress/news_bios/courier.html

 
 




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