Fly Now: The National Air and Space Museum Poster Collection

Throughout their history, posters have been a significant means of mass communication, often with striking visual effect. Wendy Wick Reaves, the Smithsonian Portrait Gallery Curator of Prints and Drawings, comments that "sometimes a pictorial poster is a decorative masterpiece-something I can't walk by without a jolt of aesthetic pleasure. Another might strike me as extremely clever advertising … But collectively, these 'pictures of persuasion,' as we might call them, offer a wealth of art, history, design, and popular culture for us to understand. The poster is a familiar part of our world, and we intuitively understand its role as propaganda, promotion, announcement, or advertisement."

Reaves' observations are especially relevant for the impressive array of aviation posters in the National Air and Space Museum's 1300+ artifact collection. Quite possibly the largest publicly-held collection of its kind in the United States, the National Air and Space Museum's posters focus primarily on advertising for aviation-related products and activities. Among other areas, the collection includes 19th-century ballooning exhibition posters, early 20th-century airplane exhibition and meet posters, and twentieth-century airline advertisements.

The posters in the collection represent printing technologies that include original lithography, silkscreen, photolithography, and computer-generated imagery. The collection is significant both for its aesthetic value and because it is a unique representation of the cultural, commercial and military history of aviation. The collection represents an intense interest in flight, both public and private, during a significant period of its technological and social development.

Display Status

This object is not on display at the National Air and Space Museum. It is either on loan or in storage.

Object Details

Date

circa 1939

Country of Origin

France

Type

ART-Posters, Original Art Quality

Medium

Poster, Advertising, Commercial Aviation

Sponsor

Air France, 1933--

Artist

Lucien Boucher, 1889-1971

Physical Description

Offset lithograph: Multicolor illustrated print by Lucien Boucher printed by Perceval advertising Air France service to Europe, Africa, South America, the Middle East, India, and Southeast Asia. A map of the world in purple and red depicts route maps with white lines and dots. Small drawings throughout represent destinations.

Dimensions

2-D - Unframed (H x W): 61.9 × 100cm (2 ft. 3/8 in. × 3 ft. 3 3/8 in.)

Inventory Number

A19900478000

Data Source

National Air and Space Museum

Restrictions & Rights

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